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ASHLEYlauren 12437
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12437 Lilac front
12437 Lilac back
12437 Ice Pink front
12437 Ice Pink back
12437 Sky front
12437 Sky back
12437 Black front
12437 Black back
12437 White front
12437 White back

ASHLEYlauren 12437

  • Brand: ASHLEYlauren
  • Style #: 12437 - Quick Delivery*Quick Delivery*
  • $398
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Elevate your evening look in this elegant strapless brocade gown. The structured bodice features soft ruching that enhances the figure, while the intricate brocade fabric adds timeless texture and dimension. A cascading ruffle detail at the hip creates movement and drama, complemented by a sleek fitted skirt and subtle train for a refined finish.



  • Available in Sky, Ice Pink, Lilac, White

  • Perfect for Prom, Pageant Appearances, Formal events, Weddings, Mother of the Bride or Groom, and Elegant Evening Affairs

  • Features a strapless neckline, ruched bodice, brocade fabric, cascading ruffle accent, and fitted silhouette


Quick Delivery:
  • Black: 00, 0, 2, 4, 6, 8, 10, 12, 14, 16
  • Ice Pink: 00, 0, 2, 4, 6, 8, 10, 12, 14, 16
  • Lilac: 00, 0, 2, 6, 8, 10, 12, 14, 16
  • Sky: 00, 0, 2, 4, 6, 8, 10, 12, 14, 16
  • White: 00, 0, 2, 4, 8, 10, 12, 14

*A style on our web site listed as in-stock can usually be shipped today or next day for immediate delivery or quick delivery. An item listed as "Ships Today" can be sent the same business day as long as the order is placed before the cutoff time.
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About the Shop

Ever After Prom and Formal is a dream come true. Owned by a mother and daughter team, we have always had a love of prom and formal dresses. There is something magical that happens when you find a dress that makes a girl feel beautiful. We are excited to embark on this journey, and can not wait to help you find the perfect dress!

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Hours Alabama (CDT)

21454 Main Street
Ranburne, Alabama 36273

Sunday: 12:00PM - 4:00PM
Monday-Friday 1:00PM-5:00PM
Saturday 10:00AM to 4:00PM

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HOURS GEORGIA (EDT)
995 Maple St
Carrollton, GA 30117

Sunday 1:00PM - 5:00PM
Monday-Saturday 10:00AM-6:00PM



NO APPOINTMENT NEEDED TO SHOP IN STORE

(770) 832-9022


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  • Jovani Prom
  • Sherri Hill Prom
  • Ava Presly Prom
  • Ashley Lauren- Prom
  • La Femme
  • Johnathan Kayne
  • Aleta Prom
  • La Femme Plus
  • Christina Wu Plus
  • Jovani (JVN)
Homecoming
  • Aleta Homecoming
  • Sherri Hill Homecoming
  • Jovani Homecoming
  • Ava Presley shorts
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  • Ashley Lauren Kids
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  • Tiffany Princess
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